White 7 brings Gold back to the county …

MATM 1 TAShropshire’s premier chauffeuring company White 7 is celebrating after taking first place in a national industry awards ceremony after competing against rival firms from across the UK.

This is the first year that the Professional Driver body has held its national Quality, Service and Innovation Awards, which are sponsored by BMW, Mercedes and Audi, and Shrewsbury-based White 7 has won the Gold Award for marketing.

White 7 has been working with local firm Marketing at the Mill, based in Jackfield, Telford, where director Stuart Bickerton said: “We are absolutely delighted for the White 7 team, it’s been great for us at MATM to be involved in yet another Shropshire success story.


“Their attention to detail by providing a bespoke and personal service from door to door, alongside promoting that unique service, is exemplary.”

QSi Awards spokesperson Paul Webb commented: “The marketing award recognises ideas and innovations in promoting and publicising a business and White 7 are very worthy winners in this category.”

Company managers attended the glitzy ceremony in London which was hosted by racing driver and motoring journalist Amanda Stretton.

White 7 joint managing director Alan Bowyer added: “Over 300 guests attended the awards and we were flanked by several worldwide operations so it is especially gratifying to bring this tremendous accolade back home to Shropshire.

“This has been a wonderful first year in business for White 7 as besides this prestigious recognition by our peers, we are also finalists in the Chauffeur of the Year awards, the winner of which is shortly to be announced.”